How to Use Match
More matches, who likes you, cancelling, deleting — every common question, answered with current steps.
The short answer
To cancel Match, cancel where you subscribed — in your App Store or Google Play account, or under Settings on Match.com if you signed up on the web; to delete your account, go to Settings → Account → Delete Account. Seeing who likes you (Likes You) is a paid Match feature.
Whether you want more matches, to see who likes you, to cancel your subscription or to delete your account, this guide covers Match in plain steps. One thing to know up front: Match can bill you either through your phone's app store or directly on Match.com — so cancel in the same place you signed up, and remember that deleting the app does not stop billing.
How to get more matches on Match
Match rewards a complete, specific profile more than constant activity. Fill out the detailed profile fields and use the search filters to find people who fit your non-negotiables, rather than waiting passively for matches. Add several clear, recent photos, write a specific bio that gives people something to message about, and reach out first — Match is a filter-and-search app, so deliberate outreach beats endless browsing. Logging in regularly also helps, since active profiles surface higher in search.
How much Match costs and whether premium is worth it
Match has a free tier, but it's limited — you can create a profile and browse, but messaging and the most useful features generally require a subscription. Plans typically run from around $20 to $35 a month depending on length, and longer plans cut the monthly price sharply. The Match Guarantee can give you extra free months if you don't find someone. For 30+ daters who want a serious pool and deep filters, the subscription is usually worth it; if you're unsure, start with a shorter plan.
How to see who likes you on Match
Match shows you who has liked or favourited your profile, but viewing and acting on the full list is a paid feature included with a subscription. Without paying you'll still see some interest indicators and can match by liking people yourself, which can produce instant connections with people who already liked you. If seeing your full Likes is the main thing you want, a subscription unlocks it along with messaging and filters.
How to hide your Match profile
If you need a break without deleting, you can hide your profile instead. In Settings, turn off the visibility option (sometimes shown as going invisible or pausing) so you stop appearing in search and matches while keeping your account, subscription and conversations intact. This is the right choice if you're seeing someone or travelling and want to step back without losing your history. Re-enable visibility any time to return to the pool.
How to cancel a Match subscription
- 1 If you subscribed on Match.com: sign in on the website, go to Settings → Manage Subscription (or Account Settings), and turn off auto-renewal.
- 2 On iPhone (if billed by Apple): open Settings → tap your name → Subscriptions, select Match, and tap Cancel Subscription.
- 3 On Android (if billed by Google): open the Play Store → profile → Payments & subscriptions → Subscriptions, select Match, and tap Cancel.
- 4 Confirm — you'll keep paid features until the end of the current billing period. Cancelling does not delete your account.
How to delete your Match account
- 1 Sign in to Match (web or app) and go to Settings → Account.
- 2 Select Delete Account (sometimes under Account Status or Manage Account).
- 3 Choose a reason if prompted and confirm deletion.
- 4 Remember that removing the app does NOT delete your account or stop billing — delete the account in Settings and cancel the subscription where you signed up.
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Find Your Match →Match how-to — FAQ
Can I see who likes me on Match for free?
Not fully. Match shows interest indicators, but viewing and acting on your complete Likes list requires a subscription. You can still match for free by liking people yourself, which can create instant connections with anyone who already liked you.
How do I cancel Match without being charged again?
Turn off auto-renewal before your renewal date, in the same place you subscribed — Match.com Settings if you signed up on the web, or your App Store / Google Play subscriptions if billed through a phone. You keep access until the period ends and won't be charged again.
Does deleting the Match app cancel my subscription?
No. Deleting the app never stops billing. Cancel the subscription where you signed up (Match.com or your app store), and separately delete your account in Settings if you want your profile and data removed.
What is the Match Guarantee?
It's Match's offer of additional free time if you subscribe for a qualifying term and don't meet someone, subject to conditions like staying active and meeting profile requirements. Check the current terms when you subscribe, as the specifics change over time.
More on Match
Sources & References
- US Census Bureau — American Community Survey — 2026
- CDC — National Survey of Family Growth (NSFG) — 2026
- Rosenfeld et al. (2019), PNAS — How Couples Meet (NIH/PMC) — 2019
- Stanford — How Couples Meet and Stay Together (HCMST) — 2020
- Bowling Green State University — National Center for Family & Marriage Research — 2026
- Pew Research Center — Online Dating in America — 2023
- DateScout in-house testing · 4 metros, 30+ days per app